Revenue is the first operating layer of your customer architecture.
Connect the systems that shape customer value. Start with Sales, then make Marketing and Service legible in the same governed model.
One model. Three customer domains.
Marketing signals
Campaigns and leads
Revenue motion
Pipeline and opportunity
Customer reality
Cases and milestones
Shared Party identity
One customer, governed across domains
Products & agreements
The commercial context around each relationship
Data quality & lineage
Every KPI carries readiness and provenance
Know the boundary before you connect.
Every source is explicit about readiness, opt-in history, and what is coming next.
Wave 1 source and capability matrix
Salesforce
Sales
Salesforce
Campaigns and Leads
Salesforce
Service Cloud
Salesforce
Milestones and history
Salesforce
Marketing Cloud
Zendesk
Service Cloud
Files
Mapped files
Your customer system looks fine. Until the links break.
Campaigns, opportunities, accounts, and service signals can look healthy in isolation while the connected architecture loses context.
Deals with no activity for 14+ days are 3× less likely to close.
By more than 20%. Your forecast assumes progress that isn't happening.
Volume without follow-up is an illusion. Your win rate hides this.
Empty fields distort your pipeline view. Distorted view leads to bad forecasts.
Illustrative data — actual findings depend on connected sources, reviewed mappings, and available evidence.
Your customer architecture is made of blocchi
Marketing signals, sales motion, and service reality connect through shared Parties, products, agreements, and governed data.
Connect a source
Connect Salesforce, upload governed files, or prepare the next supported source. Authorization stays explicit and read-only.
Map the architecture
Map source objects to shared customer semantics across Marketing, Sales, and Service. Defaults are reviewed, not blindly applied.
See what needs attention
Diagnose pipeline, campaign, customer, and service signals with readiness and lineage alongside every governed result.
We don't give you dashboards. We give you diagnosis.
Not a disconnected tool for one team. Governed signals, real problems, and real impact across the customer lifecycle.
Broken handoffs
RiskSignals that stop connecting across campaigns, opportunities, accounts, and service reality.
Weak signals
RiskLow engagement, incomplete identity, or early risk signals that need a governed owner.
Missing context
RiskMissing mappings, relationships, or lineage make customer reality invisible.
Model the fix
RiskCompare readiness and governed signals before changing a process or source mapping.
Architecture trends
RiskSee how data quality, identity, pipeline, campaign, and service readiness evolve over time.
Context vs market
InsightCompare governed outcomes and readiness with relevant benchmarks when the required evidence exists.
You don't just see one signal. You see the architecture around it.
Compare governed readiness and outcomes when the connected source, mapping, and evidence support a meaningful benchmark.
Revenue motion
24 days
12 days
Revenue motion
LaggardYou
24 days
Top 25% Market
12 days
Customer conversion
18%
28%
Customer conversion
At RiskYou
18%
Top 25% Market
28%
Expansion context
$2.1M
$4.5M+
Expansion context
GapYou
$2.1M
Top 25% Market
$4.5M+
Set targets based on real block data
After the diagnostic, you know exactly which blocks are broken. Our platform helps you track recovery week by week.
Blind spots have consequences
"Our revenue view is complete."
A connected architecture can still hide gaps when identity, mappings, or source coverage are incomplete.
"Each team sees the same customer."
Campaign, opportunity, account, and service records need shared Party identity before the story is trustworthy.
"More dashboards will solve the gap."
Governed mappings, lineage, and accountable actions matter before another metric can be trusted.
They saw the truth. You will too.
Finally a tool that doesn't tell me what I want to hear. It tells me what's wrong.
VP of Sales, Enterprise SaaS
In 5 minutes I saw 3 critical problems I didn't know existed. Scary and necessary.
Head of RevOps, Scaling B2B
The mapping review made the gaps between our teams visible without pretending every source was ready.
Revenue Operations Lead, B2B SaaS
We could see what was supported, what needed evidence, and what belonged on the roadmap.
Customer Operations Lead, Growth Company
Simple, honest pricing.
Start free. Upgrade when you want continuous visibility.
Free
See your blocks
- Connect a supported source or governed file
- One-time customer architecture diagnostic
- Key readiness gaps identified
- Compare governed outcomes when evidence supports it
- 1 data source
Pro
Monitor your blocks
- Everything in Free
- Continuous architecture monitoring
- Alerts on broken and weakening signals
- Prioritize work by governed readiness
- Benchmarks when source coverage supports them
- Weekly customer architecture report
- Metric trend history
- All dashboard tabs
- Cross-domain diagnosis
Enterprise
Deep assessment + a fix project
- Everything in Pro
- Custom metrics
- Revenue architecture modeling
- Strategic consulting sessions
- Custom CRM & data integrations
- Dedicated success manager
- White-glove onboarding
No credit card required for Free. Cancel Pro anytime.
Before you connect your customer data
Is my data secure?
Yes.
Supported Salesforce connections use standard OAuth — no password, no admin access required.
For files and other sources, we process only the governed data needed for your configured diagnosis.
Your data is never sold, shared, or used to train models.
How long does setup take?
Start with a connected source and review its mappings.
Salesforce setup is designed to be quick; file mapping and conditional objects depend on your data.
No hidden automation or unsupported connector claim.
Does it work with customized sources?
Yes.
Yes, when the source objects and fields are mapped to the governed semantic model.
Salesforce Campaign/Lead and Service Cloud Case are supported; milestones and history are conditional. Marketing Cloud has no native connector in this wave.
How much does it cost?
The basic diagnostic is free.
No credit card.
No tricks.
Do you sell my data?
No. Never.
That's not our business model.
Your data is yours.
Start understanding your customer architecture
Governed setup · Readiness first · No unsupported promises